Nobody is visiting your translated website? Here’s how to change it with content!

Getting a professionally translated website is a major investment for any company. Following a thorough selection process, you entrust your website to a carefully selected provider, you answer their questions to get the best result, then your IT specialists set a translated website up and… Nothing happens. Nobody is visiting your translated website, you have no conversions, no sales, no…

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E-commerce in Poland: business perspective

When comes to e-commerce in Poland, for the majority of businesses the Internet remains a medium of communication, though the importance of online shopping for business has seen some developments. Business owners remain strongly convinced that buying online in Poland for business is just a matter of time. E-commerce in Poland: survey results According to research conducted by IAB, 58%…

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You have your press release in Polish, but where to publish it?

Many of my clients ask me to work on their materials and prepare a press release in Polish. Of course, with well-researched keywords and attention to terminology, they’re still getting a very powerful PR tool. However, getting a high-quality press release in Polish is just the first steps. Where to publish a press release in Polish? We both know how…

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What, how and why do the Polish buy online?

The impact of the Internet on the Polish economy has, without a doubt, been one of the major forces shaping the current trends including what the Polish buy online. In the recent years, the Polish have been spending more and more time online, and have grown increasingly interested in online shopping. I’ve had a look at an interesting infographic and…

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Testing Google Translate app with Financial Times

Together with Ravi Mattu from Financial Times and Berhnard Niesner from Busuu we tested the new updated Google Translate app in London. Here are our results! I got to record the video thanks to the Chartered Institute of Linguists. Here's my full take on the issue. This app is helpful when comes to basic expressions and moving around a city…

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Blogs and articles about Poland and Polish economy worth following

In the past couple of weeks I’ve been looking for English-language blogs about Poland, business and the Polish economy. I was hoping to find a decent number of resources and the good news is that in fact there is a handsome collection of reputable sources out there. The biggest slice of English-language blogs that have something to do with Poland…

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Is there a direct impact between the translation quality and your sales?

In 2013, I decided to measure how effective translation can be and what the direct impacts are of the translation quality on sales and profit. I took two short samples of existing texts translated into Polish. One of them was about a popular electronic gadget and the other one was taken from a travel website. I took the original texts in…

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Thinking about doing business in Poland? These organisations will help

Doing business in Poland or any other foreign country, especially if you don't live there and you'll be managing the relationship from abroad, may seem like a big challenge. I remember that when I first moved to the United Kingdom, I felt clueless about setting up a company, taxes, or the market in general. However, there's plenty of help available…

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10 English language reports on doing business in Poland you have to know

While browsing resources for businesses and investors thinking about expanding to Poland, I came across a range of useful publications and reports on doing business in Poland. In this post I provide an overview of the most recent publications, with particular attention to what is being said about language and proficiency in English. Click on the title to open the…

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