Lesson 2: Do you know your translation clients?

You know what marketing is, don't you? Almost everyone linked to doing business knows some basic details or blurry definitions. Let's assume all marketing activities have one common goal: to attract potential clients. Freelance translators and translation agencies spend quite a chunk of time on devising marketing strategies and tactics, establishing their position and creating a huge WOW around their…

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Lesson 1: Introducing business skills for translators

Hello everyone. I would like to start today with introducing two interesting translators: Marta and Magda. They’ve been friends for years, share the same interests and went to the same school. Now they both live together and they are both decided to do their own businesses in translation. Everyone say hi to Marta and Magda! (just to make sure: these…

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